Who better than you?

Who better than you? From the brand loyalty activity you just completed, you should be somewhere on the spectrum between overjoyed with future possibility or overwhelmed with hopelessness. The next best step for your current state is action. Action will harness your joy for possibility and it will also mitigate your feelings of hopelessness by… Continue reading Who better than you?

Disney Brand Loyalty activity

Disney Brand Loyalty activity. We are going to pause for a few minutes and give you an opportunity to reflect on what you’ve read from “It’s A Trap” (page __) to here. In the space below, write (or draw) words, phrases, questions, answers. Remember, the reason you’re doing this is to capture your key thoughts… Continue reading Disney Brand Loyalty activity

Any fool can dream

Any fool can dream. Dreams are great. But dreams without a plan and action are worthless. Hope is a great strategy, but it’s a poor tactic. Action is the antidote for being dissatisfied. But there’s never enough time is there? This is a great time to have a mantra along the lines of, burn the… Continue reading Any fool can dream

Newton’s Law of Gravitational Culture

Newton’s Law of Gravitational Culture. Gravity is a law, not a theory. An intentional brand loyalty culture versus an unintentional culture is a theory. A theory that is, for all practical business purposes, as valid as the law of gravity. On Earth, gravity is unmistakable. Gravity is also irrefutable. Without gravity, Earth would be chaos… Continue reading Newton’s Law of Gravitational Culture