Stop piling it on.
Do an inventory of your business book collection, business email subscriptions, self-improvement Facebook pages you’ve liked, and people you follow on Twitter and LinkedIn.
Quit buying business books you’ll never read.
Quit listening to podcasts.
Quit reading blog posts.
Quite surfing LinkedIn and Twitter for the next brand loyalty nugget.
How much brand loyalty information do you need before you can convince yourself you’re confident in your brand loyalty convictions?
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